Lovin' on Lanvin (oh and smudgy, wine-o lips)

There is no doubt when temps cool, makeup & hair colors get bolder/darker. Our current obsession is the dark lip. We are seeing bold color come back... but just a little cooler and edgier this season. Heck yes!

Our fave is most def the Lanvin lip. 

It is so edgy with no edges. The color is strongest and darkest in the center and gets softer as it reaches the lip line. The lip line is blurred and undefined. But so Not messy.

So, how do we rock that?

Take a firm brush like Get a Grip All Over Shadow brush. Find a sheer but deep lip stain. We love starting with a deep berry tone. Fill your lips in, avoiding the edges of the lip line but still follow your shape. 

Take a less sheer darker lipstick and dab it onto the center of your lips with the brush. 

Then as a final touch, take your makeup sponge (Soho has so many to choose! We love the purple daisy for this!) with a touch of foundation or concealer. Gently dab at the edges of your lips making the ridge slightly light and blending into the color.

Hey, look at you with your cat walk lips!

To watch the full vid, click here... then ooh & aah!

X’s & O’s and remember to “keep it neat, FREAK!”
SOHO

Mega Makeover Moment - Highlighting

When we discovered how instantly gorge we looked with highlighting we decided to pass this FYI on. Biggest deal ever!

Where do I even begin you ask? Here’s the how and why highlighting is gonna make your Friday night insta selfie worthy. (kaboooooom)

Inner corners of eyes: Gives you that wide doe eyed look.

Temples and upper cheekbones: For supermodel chiseled bone structure.

Bridge of nose: a narrow highlight from between the eyes to the tip of your nose elongates your face and adds symmetry. Keep this one in check, if you over highlight, you just get a big nose.

Cupids bow: a little light right above the upper lip creates a fullness that adds a bit of pout.

Center of forehead and bottom of chin: Pulls whole look together

Little something extra, when wearing bitty straps or going strapless add some highlight to your collarbone, tips of shoulders and cleavage: just makes you look that much hotter. (rawrrrr)

Tools of the trade: You can highlight with a shimmery cream or powder. Powder lasts longer but cream looks more dewy and natural. Use a synthetic brush like Get a Grip Foundation Brush for cream. For powder fluffy soft brushes like Get a Grip Eyeshadow Brush for small areas and Get a Grip Blush Brush for the larger areas are the best choices.

Get a Grip Foundation Brush

Get a Grip Eyeshadow Brush

Get a Grip Blush Brush

At Soho, we are loving our goddess status with rose gold tones. What highlight colors will you try?

X’s & O’s and remember to “keep it neat, FREAK!”

SOHO

Skinlicious: The Get a Grip Foundation Brush

With weather changes and hormonal upheavals, it takes some serious angst out on our skin. Us gals at SOHO Beauty like to fight back with some mega moves involving a little time, some tricks o’ the trade and a killer beauty tool (if we don’t say-so ourselves)!

So, if you are ready, here are some basic steps to babe-dom

Dry Flaky Skin 101: Once you have cleansed your skin, take some rose water or witch hazel in a spray bottle. Mist, mist, mist. This refreshes the skin and adds moisture. Follow up with your fave moisturizer. We like to get all bougie and apply it with our Get a Grip Foundation Brush. It’s like spa time at home. Your skin will be perfectly primed for your makeup to glide on effortlessly. Every girl needs to know: apply foundation base with a synthetic brush. The smooth bristles leave an even coverage. We always use our Get a Grip Foundation Brush, its got that pro cred with its ergonomic handle and Ah-mazing bristles.

Feeling Dull? End the blahs by highlighting to bring out your  bodacious bone structure. Dab a liquid or cream highlighter on your upper cheekbones, bridge of your nose, near your tear duct and the center of your forehead with Get a Grip Foundation Brush…. Once applied, blend the edges out with the beveled side of the bristles on the brush. Go from Dull to Hot, hot, hot in just a few strokes! Sweet!

Got a blemish? Banish that bad boy! Apply your favorite concealer to the offending area with the Get a Grip Foundation brush then blot the blemish with a tissue. Repeat 2 or 3 times. The tissue removes the excess oil from the product and gets you mega coverage. Finish up by dusting (into oblivion!) with a loose powder.

Not goth? Then you definitely do NOT want grey smudginess under your eyes. When doing your best smoky eye forget concealer...until your eyes are done of course! Wiping away shadow fall out is much easier on bare skin with a damp cotton swab. Then, apply fresh concealer and BOOM. You got eyes for days. Again, we think the Soho Get a Grip foundation brush… is all that.

Too much brow? Sometimes we get a little crazy with the arch, we admit. If the pencil went way out of the lines a quick easy way to take control is with your newest BFF… the GET A GRIP FOUNDATION BRUSH! A little bit of foundation smoothed along the edges of your brow will take the drag queen right out of your arch.

So, there you have it. A beauty bonanza in one brush.  How would you use the Get a Grip Foundation brush?

Get a Grip and Keep it neat, Freaks

xx. SOHO

SOHO Say So: Stow It

SOHO Beauty Brand 'Load & Stow' as desk organizer

We're all about keeping it neat & getting creative with it! We've got our Clean Up Your Act 'Load & Stow' all set up in our bathroom for our brushes, sponges & other makeup essentials but let's be real, this baby has so much more potential than that!

Yeah, we went there! Right now our Load & Stow likes to moonlight as a desk organizer. I mean, it's kinda perfect...right? Pens, markers & highlighters up top, paper clips, pins & your other office must-haves down below.

How would you use your Load & Stow?

Available at Walgreens for $19.99

X’s & O’s and remember to “keep it neat, FREAK!”
SOHO